DSWF named in 2017 top 20 best nonprofit websites list

We’re thrilled to announce that our DSWF website, that launched earlier this year, has been listed in the 2017 top 20 best nonprofit websites by Top Nonprofits (founded as a place to publicly learn from and with the best non-profit organization leaders). The accolade, achieved with a small budget and limited resource, sees the DSWF site among esteemed company including the Gates Foundation, Green Peace USA and WWF.

“This is a wonderful accolade for the site, its design (thanks to PHA Media), the wonderful images and updates that we are able to share from our fundraising and conservation work across Africa and Asia, and the way that we drive traffic to it through our social media and digital channels,” says DSWF’s Head of Communication Vicky Flynn. “It also provides a great learning opportunity for how we can continue to develop and improve the site and the newly launched DSWF Wildlife Art Shop site that went live this week.”

How the List Was Compiled

As Top Nonprofits updates its database or performs research, they note traits related to the organization. If they see a well-designed nonprofit website, they make note of this in their database which adds it into the running for this list. When it comes time to update the list, someone on the team takes full-page captures of the home pages. These are then reviewed by multiple people on the team and rated by each. The top 40 make it to the final round where additional scrutiny is placed on:

  • mobile friendliness,
  • donation user experience,
  • contact pages,
  • creative use of content,
  • and other factors.

The top 20 non-profit websites were published to this list.

What Top Nonprofits say:

In keeping with TopNonprofits mission of “Learning from the Best Organizations and Leaders,” we set out to find and study the best non-profit websites from around the world. There are all sorts of nuggets you can glean from these great websites, but a few common themes stood out.

  1. Responsive (automatically adapting to different screen sizes) is non-negotiable.
  2. The long home page: Provide a 10,000-foot view without having to click.
  3. Fewer options for primary navigation.
  4. Animated backgrounds are growing in popularity.
  5. Subtle and clear infographics communicate more than text.
  6. Good photos and graphics are a must.

Discover what makes a top 20 non-profit website by exploring davidshepherd.org