We’re hiring! Jobs at the David Shepherd Wildlife Foundation

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David Shepherd Wildlife Foundation is a highly effective wildlife conservation charity funding key projects across Africa and Asia.

We are currently looking for:

Fundraising & Events Manager

Team: Fundraising Team

Reports to: Head of Fundraising

Hours: 35 hours per week (Office based – Shalford, Surrey)

Job Purpose / Summary

To work closely with the Head of Fundraising to deliver David Shepherd Wildlife Foundation’s portfolio of fundraising initiatives and events. This is an exciting role which will help to build fundraising income and develop our supporter base and stewardship programmes in line with our ongoing development plans for growth. The post holder will take ownership of specific areas of fundraising (including planning, management and delivery), and will also work closely with the Head of Fundraising to support our wider fundraising activities and internal administration.

Duties and Responsibilities

Events

  1. To develop and deliver DSWF’s portfolio of fundraising events including planning across the year, researching and evaluating potential event opportunities and ideas, making recommendations for different events and growth in this area.
  2. To manage the planning and implementation of each fundraising event in line with agreed aims and objectives and on time/to budget. Our current events include but are not limited to the following:
  • Wildlife Ball: An annual dinner evening for up to 400 people at a central London Hotel, with entertainment, fundraising and other engagement activities.
  • Wildlife Artist of the Year competition and exhibition: An annual art competition and exhibition Managing all aspects including communication schedules and plans (with our Comms and Marketing Manager), sponsors and categories, call for entries and entry administration, judges / judging panel sessions, artist liaison, exhibition planning, promotion, and delivery.
  • Christmas Concert: Managing our annual festive and community celebration at a venue local to our offices, including (celebrity) readers, school and performer involvement, after concert reception.
  • Conservation Led Events: Managing conservation focused events as planned throughout the year (i.e. panel discussions, film screenings, conservation talks etc.)
  • Supporter Led Events: Liaising directly with supporters organising their own events, maximising these opportunities, considering relevant income generation possibilities and delivering exposure at events. To attend networking events and represent and promote the work of the Foundation.
  1. To work closely with the Communications and Marketing Manager to develop strong promotional and marketing plans for each event which target existing and new audiences, utilising a variety of marketing and communication methods including direct marketing, key supporter/ major donor and corporate engagement and stewardship, wider press and social media activity.
  2. To maintain an up-to-date schedule of planned events and ensure regular updates are provided to all DSWF staff. To manage all ticketing systems as relevant and the processing of relevant data, logging, recording, taking payments etc. To analyse each event to report on success and improvement / change measures.

Fundraising

  1. To work closely with the Head of Fundraising to support and help develop other key areas of fundraising including (but not limited to) the following:
  • Corporate Fundraising and Engagement: Including stewarding and developing our existing partnerships and developing and growing our new pipeline for corporate partnerships. In particular a key area for this role is to help develop sponsorship opportunities in relation to our events but also generally in relation to our project-based funding portfolio.
  • Regular Giving: Managing and developing our Wildlife Shepherds (regular givers) ensuring excellent stewardship and engagement and growing this income stream where possible.
  • Appeals: Working with the Head of Fundraising and Fundraising & Database Executive to manage our portfolio of fundraising appeals.
  1. Supporting the Fundraising & Database Executive to manage, develop and steward our schools fundraising programme, including Charity of the Year partnerships and the World Animal Day initiative.

General

  1. To take responsibility for key areas of fundraising administration relating to the role including:
  • Data management: To be responsible for excellent data management relating to your fundraising areas, adhering to relevant fundraising rules and regulations and working with the Fundraising and Database Executive to ensure that all supporter and event information is recorded accurately on our Database. Utilising targeting and segmentation techniques where possible and analysing success of activities fully post activity.
  • Budget management: To manage all aspects of the financial budgets (income and expenditure) relating to each area of fundraising or event for which the role has responsibility for. To ensure that all avenues for income generation through and at our events, for example through auctions, raffles, sales and donations, are optimised.
  • Marketing, Communications and promotion: To work closely with the Communications & Marketing Manager to build plans for promotion of fundraising activities and events including direct supporter communications (post / email), press, e-news, DSWF magazine content, social media etc.
  • Celebrity involvement: To liaise and work with the Head of Fundraising to develop celebrity, artist and education involvement in relation to our fundraising activities and events.
  • Overall: To ensure that all fundraising activities and events are carried out professionally, on time and to budget.

Person Specification

Knowledge, Skills & Experience Essential Desirable
Qualifications GCSE English and Maths or equivalent

A Level or equivalent level of education

Degree level qualification
Skills, Knowledge & Experience Experience of managing and developing fundraising initiatives and/or fundraising events.

Experience of working with different stakeholders to fundraising including for example corporate partners, individual fundraisers, event attendees and volunteers.

Experience of managing fundraising income and expenditure budgets.

Experience of using and updating Raisers Edge (or other charity database software) including benefits of segmentation and targeting.

A good understanding of excellent supporter stewardship, techniques and management.

Start-to-finish project management experience, excellent administration and planning skills.

Experience of managing budgets (income and expenditure).

Excellent communication skills, both verbally in writing, to be assertive, tactful and persuasive.

Good IT skills and excellent knowledge and experience of MS Word and Excel, iPhoto and database entry/reporting experience.

Good networking skills to be able to identify opportunities to meet relevant people and engage them in the work of the Foundation.

Excellent ability to build, nurture and develop strong professional relationships.

Self-motivated and able to work independently as well as part of a team.

Able to work to deadlines whilst maintaining a high degree of accuracy and attention to detail.

An appreciation of classical and contemporary art including paintings and sculpture.

Experience of setting, negotiating and agreeing contractual terms within a relevant setting.

Experience of sales and marketing.

Experience of working within the art sector and artist community.

 

 

 

Communications and Marketing Manager

Team: Fundraising Team 

Reports to: Head of Fundraising

Line management: Design and Digital Executive

Hours: 35 hours per week (Office based – Shalford, Surrey)

Job Purpose / Summary

To manage all aspects of David Shepherd Wildlife Foundation’s communications, marketing (internal, external, print and online), and PR output and relationships. To deliver engaging, creative and relevant content across all platforms and to different audiences and stakeholders, working closely with the Head of Fundraising and Head of Programmes and Policy as necessary.

Duties and Responsibilities

  1. Marketing and Communications
  • Develop and manage a comprehensive marketing and communications plan across all Foundation activities to support and drive Fundraising and Programmes and Policy – crossing direct communications, PR, social media and other channels to market as relevant.
  • Manage, write, edit and proof-read all content across digital and print communications and marketing (both fundraising and policy / programmes led content). Ensure all copy is engaging, clear, concise and accurate.
  • In collaboration with the Design and Digital Executive, design, manage and produce an in-house suite of online and printed promotional materials and platforms including leaflets, campaign materials/communications, website, fundraising brochures etc.
  • Uphold, manage (and develop where necessary) the charity’s brand through our visuals and key Messaging. Monitor all content produced, ensuring editorial quality, consistent style and tone of voice in keeping with the charity’s branding and messaging guidelines.
  • Act as managing editor of DSWF’s supporter magazine ‘Wildlife Matters’ – managing content, layout and print production.
  • Work closely with the Head of Fundraising and wider Fundraising and Policy team to develop marketing and fundraising campaign schedule and adhere to agreed schedules and deadlines, developing and delivering creative copy and content ideas and creative marketing campaigns.
  • Work as part of the broader Fundraising Team to provide marketing support, expertise and guidance.
  • Liaise with the Head of Policy and Programmes to receive and best utilise updates from conservation project partners and other relevant stakeholders. Work together to ensure appropriate sign-off for technical accuracy from of Policy and Programmes where appropriate.
  • Work with the Design and Digital Executive to manage our image bank (photography) and film content, ensuring appropriate crediting on all output. Pursuing new opportunities to grow the bank and develop new film content based on the needs of the Foundation.
  • Responsibility for managing systems to regularly analyse marketing activity (including campaigns, website and social media), using appropriate insight and analytics techniques (i.e. google analytics etc.) to help improve the quality and relevance of content to meet the needs of all audiences.
  • Be aware of external UK and international wildlife charity campaigns and marketing strategies and communicate findings to Head of Fundraising and Head of Policy.
  • Support the Design & Digital Executive to manage the development and output of our monthly e-news and any other general supporter communications, ensuring good management of our output platform (Constant Contact / Mailchimp).
  • To project manage key areas of work relating to our general marketing functions (i.e. website and social media)
  1. PR
  • Identify and pursue appropriate press and PR opportunities to support the Foundation’s activities and help gain exposure and growth.
  • Manage all press releases for the Foundation and ensure appropriate circulation for relevant activities to support marketing.
  • Develop and maintain relationships with a network of press contacts (local and national).
  1. Website and Social Media
  • Overall responsibility for the Foundation’s website in terms of visuals and content, ensuring it is kept up to date in terms of content and in relation to industry trends and development.
  • Ensure regular reporting of analytics of website performance to help drive activity, learning and improvement.
  • Line manage the planning, coordinating, commissioning, editing and delivering engaging content across the charity’s social media channels, working closely with the social media team to execute the social media strategy and tailoring content based on results.
  1. Budget Management and Administration
  • Responsibility for setting and management of marketing and communications expenditure budget.
  • Write timely and accurate Marketing and Communications Report for submission to the Board of Trustees (c. 3 per annum).
  1. External Relationships and Suppliers
  • Manage, maintain and develop relationships with external suppliers including web provider, print, design providers etc.
  • Ensure best standard and practice from suppliers in line with industry standards, sourcing competitive quotes as relevant.
  1. Line Management Responsibilities
  • Line management of the Design and Digital Executive, ensuring appropriate work levels and management are maintained and managing ongoing performance, workload and development including annual appraisals.

Person Specification

Knowledge, Skills & Experience Essential Desirable
Qualifications GCSE English and Maths or equivalent

A Level or equivalent level of education

Degree level qualification

 

Skills, Knowledge & Experience Excellent organisational and project management skills with proven ability to manage numerous projects and pieces of work at one time, working to deadlines whilst maintaining a high degree of accuracy and attention to detail.

Proven ability to plan, coordinate and deliver a calendar of effective content across a variety of marketing channels.

Ability to employ different techniques to achieve an end aim (e.g. using persuasive language to encourage donations).

Excellent copywriting skills including creative/conceptual copywriting skills, experience writing for public-facing campaigns and/or advertising, plus keen copy-editing skills

Excellent attention to detail.

Excellent verbal communication and relationship management skills (internal and external with suppliers and PR contacts).

Proven ability to design / manage and produce in-house promotional materials (leaflets, website, fundraising brochures etc) using InDesign or similar.

Strong understanding of social media, how it works, platforms and how it can be utilised for marketing and engagement purposes (i.e. in a

professional context and particularly in terms of content creation and distribution).

Strong awareness of national and international current affairs, especially within the conservation and wildlife policy arena’s

Strong understanding of the print publication processes

Understanding of issues around data protection, confidentiality and legality in relation to fundraising and conservation landscapes.

Demonstrable ability to pitch and deliver creative ideas for content across a range of media

Ability to prioritise tasks, working flexibly, alone or within teams to challenging deadlines

Experience of managing fundraising income and expenditure budgets.

Start-to-finish project management experience, excellent administration and planning skills.

Excellent IT skills and excellent knowledge and experience of MS Word and Excel, iPhoto and database entry/reporting experience.

Good networking skills to be able to identify opportunities to meet relevant people and engage them in the work of the Foundation.

Excellent ability to build, nurture and develop strong professional relationships.

Self-motivated and able to work independently as well as part of a team.

Strong analytical and strong problem-solving skills.

Experience of setting, negotiating and agreeing contractual terms within a relevant setting.

Experience of working within the art sector and artist community.

Experience of using and updating Raisers Edge (or other charity database software) including benefits of segmentation and targeting.

Line management experience.

Understanding of fundraising landscape, techniques, methods and opportunities.